Category: Influential person
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How to Increase Your Influencer Marketing ROI
Every business needs investments. There is no other way to make any progress. The return on investment is the true measure of success. Every company is looking for new methods and strategies to improve its ROI, whatever the investment is. Lately, influencer marketing has been one of the most efficient marketing strategies for social media.…
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Influencer marketing KPIs you should be tracking
The popularity of social media gave birth to many excellent marketing options. Even though they started as a social platform for personal communication, social networks quickly became a powerful business tool. Social media is also responsible for creating many advertising strategies, and one of the most popular ones is influencer marketing. The concept is straightforward;…
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6 metrics to help you choose the right influencer
Influencer marketing is viral today. It works, it is efficient, and you should definitely consider this strategy for advertising your company. Hiring an influencer is a recruiting process like any other. You need to assess their previous work and find the one that best fits your needs. We want to help out in the decision-making…
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Types of Influencers You Need to Know About
Every business that wants to attract an audience and establish itself as a leading brand is definitely going to need a bit of help getting to that point. Nowadays, social media platforms are the main place to advertise, and the fastest way to reach the largest number of users is by partnering with influencers. However, finding the…
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What Are The Benefits Of Working With Nano-Ambassadors?
Nano-ambassadors, or nano-influencers, are social media users with between 1,000 and 5,000 followers, and they make up the majority of influencers on Instagram. As of the end of 2018, 52% of influencers were nano-ambassadors. As trust in influencers with larger followings continues to wane, micro and nano-ambassadors are becoming the go-to for brands across the…
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How does influence marketing look like for 2021?
If you think it’s too early to be talking about influencer marketing for 2021, you’re wrong! Companies and brands start planning their marketing campaigns and goals for the year before it starts. Since we’re in the last half of 2020, it is perfect to discuss a few influence marketing 2021 trends we think will rule.…
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Best Practices For Small Businesses To Reach Out To Influencers
Influencer marketing is one of the best ways to grow your business on social media. You may think that it’s only for ‘big’ businesses; however, influence marketing for small businesses can prove to be an excellent way to kick start a social media campaign, build more awareness of your brand, and reach new audiences. We…