Author: Poptribe
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Best Practices For Small Businesses To Reach Out To Creators
Creator marketing is one of the best ways to grow your business using social media. They are social media content creators who has established themselves as an authority in their particular niche with at least 1000 followers who regularly engage with them. You may think that it’s only for ‘big’ businesses; however, creator marketing for…
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Influencer marketing KPIs you should be tracking
The popularity of social media gave birth to many excellent marketing options. Even though they started as a social platform for personal communication, social networks quickly became a powerful business tool. Social media is also responsible for creating many advertising strategies, and one of the most popular ones is influencer marketing. The concept is straightforward;…
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6 metrics to help you choose the right influencer
Influencer marketing is viral today. It works, it is efficient, and you should definitely consider this strategy for advertising your company. Hiring an influencer is a recruiting process like any other. You need to assess their previous work and find the one that best fits your needs. We want to help out in the decision-making…
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Types of Influencers You Need to Know About
Every business that wants to attract an audience and establish itself as a leading brand is definitely going to need a bit of help getting to that point. Nowadays, social media platforms are the main place to advertise, and the fastest way to reach the largest number of users is by partnering with influencers. However, finding the…
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Why should you make your website design Responsive?
We cannot stress enough how important it is for today’s businesses to have a responsive website design. Making a website mobile-friendly can solve many problems and be beneficial to your business in more ways than one. What is a Responsive Website Design? It’s a method for developing websites that automatically adjust to the size of…
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What Is The COVID-19 Impact In Content Marketing
Once the pandemic is over, the world will be divided into Pre-coronavirus and Post-coronavirus stages. There is no such industry or sector which is not struggling to indemnify the COVID-19 impact. Businesses have been working for months to formulate a strategy to deal with the financial losses and widthwise during the pandemic. Even content marketing…
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Color Trends For Mobile Website Design
Color trends are ever-evolving when it comes to mobile website design. In previous years, the focus had been on the heavy use of colors that have been replaced with more subtle and focused hues now. Moreover, the subtle hues are complemented with more white space and more experimental colors that add contrast to the space.…
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How to Determine Who Your Core Customer Group is
One of the biggest challenges of opening a brand new company is finding out who their core customer group or target audience is. After all, a company can’t target everyone on earth. The only way a small company can hopefully compete with its larger rivals is to target a niche market. A core or target…