Author: Poptribe
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Color Trends For Mobile Website Design
Color trends are ever-evolving when it comes to mobile website design. In previous years, the focus had been on the heavy use of colors that have been replaced with more subtle and focused hues now. Moreover, the subtle hues are complemented with more white space and more experimental colors that add contrast to the space.…
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How to Determine Who Your Core Customer Group is
One of the biggest challenges of opening a brand new company is finding out who their core customer group or target audience is. After all, a company can’t target everyone on earth. The only way a small company can hopefully compete with its larger rivals is to target a niche market. A core or target…
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What Are The Benefits Of Working With Nano-Ambassadors?
Nano-ambassadors, or nano-influencers, are social media users with between 1,000 and 5,000 followers, and they make up the majority of influencers on Instagram. As of the end of 2018, 52% of influencers were nano-ambassadors. As trust in influencers with larger followings continues to wane, micro and nano-ambassadors are becoming the go-to for brands across the…
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Essential Tools For Starting A New Business
It takes a long way for a new business to reach the point of success. People who plan on starting a new business struggle with several ideas every day. Some of them succeed, but most of them are bound to fail. In a competitive business environment, it is important to make sure that you have…
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Reasons Why You Should Keep Your Blogsite Up To Date With Relevant And Valuable Content
Why is it important to keep updating your blog posts? Why does it even matter? For many of you, updating content regularly may be one of the toughest jobs. However, presenting your visitors with relevant and valuable content is crucial for the success of your website and business. Whether it’s in the form of blog…
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How Color Psychology Can Affect Your Marketing Campaign
Our environment affects us more than what we think. This is true for all the colors around us as well. Businesses have been particularly interested in the color psychology and how they affect our thinking, and have been using its findings in their marketing campaign for years. In case you’re new to the psychology of…
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How does influence marketing look like for 2021?
If you think it’s too early to be talking about influencer marketing for 2021, you’re wrong! Companies and brands start planning their marketing campaigns and goals for the year before it starts. Since we’re in the last half of 2020, it is perfect to discuss a few influence marketing 2021 trends we think will rule.…
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Best Practices For Small Businesses To Reach Out To Influencers
Influencer marketing is one of the best ways to grow your business on social media. You may think that it’s only for ‘big’ businesses; however, influence marketing for small businesses can prove to be an excellent way to kick start a social media campaign, build more awareness of your brand, and reach new audiences. We…